The psychology of stereotyping / David J. Schneider

The psychology of stereotyping examines issues of stereotyping, prejudice, and discrimination. It provides a comprehensive and definitive study of stereotyping, concentrating on the harmful aspects of sterotypes, their connection to prejudice and discrimination and effective strategies for countering them.

Schneider refers to stereotypes as "the common colds of social interaction - ubiquitous, infectious, irritating, and hard to get rid of." He also addresses how stereotypes can be positive - as a means of navigation in this complex world.

The psychology of stereotyping can be found on the shelves at BF 323 .S63 S36 2004